This was a two-part typographic poster project with a few distinct challenges. The first required distilling an entire speech down to a single word and expressing it through dynamic typography and a postmodern grid. The second was finding one image capable of capturing the full emotional weight of that same speech. The brief demanded both conceptual depth and strong typographic craft — there was little room to hide behind decoration or imagery.
My objective was to produce two posters that felt cohesive in concept but distinct in execution, demonstrating an ability to translate complex ideas into deliberate visual decisions.
I chose Jobs' 2005 Stanford address for its fluid movement across mortality, innovation, and passion. Overflowing anchored the word poster — capturing how the speech spills across themes rather than settling in one place. A black hole became the image poster's centerpiece: a metaphor at the intersection of innovation and mortality that felt both visually and conceptually larger than life.
The two posters demonstrated how a single word and a single image, when chosen with intention, can carry the weight of an entire idea. More than any previous project, this one instilled in me that great design is earned through iteration rather than a first draft — and it set a new personal benchmark for how seriously I approach typography and the meaning behind every visual decision.